Alex Bell

Open Studios Tour Brochure

ROLE – Designer

The Washington County Art Alliance (WCAA) organizes an annual Open Studios Tour. This map-guide serves as a key promotional piece and comprehensive listing of all participating artists for the year, complete with a map pinpointing the locations of each studio.

I transitioned the map-guide from a multi page catalog to a brochure format, which achieved greater cost efficiency in printing. This strategic move opens the door for larger print runs, expanding the tour’s reach and attracting a broader audience.

Brochure for the Washington County Open Studios Tour. The trifold brochure cover and inside three panels display information on the Washington County Art Alliance, the tour, the mentorship program, acknowledgments to grantors, and details on how to participate in the following year.
Inside of the map-guide brochure listing the first several artists participating in the tour.
Brochure fully opened, displaying the complete artist listing, a map of Washington County, Oregon, showing the locations of all participating artists, and sponsor advertisements.